Honda at the Geneva Motor Show

The new Insight, which will makes its European debut at the Show, has been designed to offer a practical five-seat family car at an affordable price with excellent fuel economy and low CO2 and other emissions.

Honda's latest hybrid vehicle revives the Insight nameplate which was first used in 1999. It also marks a return for Honda to producing hybrids in a dedicated aerodynamic body, designed to optimise the performance of the efficient petrol-electric hybrid drivetrain.

The Insight combines an optimised 1.3 litre i-VTEC engine with a compact thin electric motor. The electric motor acts as a generator during deceleration, recovering energy that is otherwise lost as heat from the brakes. This energy is stored in the batteries and then used to support the combustion engine during acceleration to save fuel and increase efficiency. 

The Insight has been designed to give good real world emission and fuel economy figures. Its key element is the Eco Assist system that is fitted as standard. The upper instrument cluster where the speedometer is sited, features a colour changing ambient light that illuminates green when driving ecologically, blue/green when the car is being driven acceptably and blue when driving with less regard for economy.

The new ASIMO

The host of the Honda stand will be the world's most advanced humanoid robot, the new ASIMO. This ASIMO robot is the latest in a long line of robots from Honda which began with the E0 robot in 1986. It will be helping to demonstrate the Insight's abilities. ASIMO has evolved over the years to enable it to run, recognise people and objects, climb stairs and even carry and deliver drinks.

ASIMO has become a symbol for Honda's advanced non-automotive research and is the culmination of more than 20-years of continuous development. Honda's dream is that one day ASIMO will become so advanced that it can truly help people.

At Geneva ASIMO will interact with a human host showing the versatility of the new Insight. ASIMO has proved to be hugely popular with crowds across the globe and has appeared at motor shows, science exhibitions and even at the New York Stock Exchange on Wall Street.

S2000 Ultimate Edition

The final model of the Honda S2000 range; the Ultimate Edition will go on sale from March 2009 in Europe. This limited edition has been produced to mark the end of production for the award winning sports car.

The Ultimate Edition retains its highly acclaimed 2.0 litre 9000 rpm VTEC engine and combines it with a Grand Prix White body and graphite coloured alloy wheels. The shade of the paint evokes the colour first used on Honda's 1964 F1 car and many sporting models since. The exterior colour combination with the dark metal alloy wheels and unique black S2000 badging gives a fresh look to the timeless shape of the roadster body.

The white exterior will be matched with a red leather interior and complimented by unique red colouring for stitching on the gear lever gaiter. Ultimate Editions will be marked out by their unique numbered plaques on the kickplates, denoting their position in the series.

As the name suggests, the Honda S2000 Ultimate Edition will be the last version before global production of the model ceases production altogether at the end of June 2009. 


‘CR-Z' stands for ‘Compact Renaissance Zero'-an expression intended to capture the idea of a renaissance in the design of compact cars that begins anew from fundamentals.

This design research model of a lightweight hybrid sports car features advanced technologies that deliver enjoyable driving for all while reducing the vehicle's environmental footprint.

Honda FCX Clarity

Alongside the CR-Z, will be Honda's production fuel cell car the FCX Clarity, now in the hands of customers in the US, including Hollywood Film Producer Ron Yerxa and actress Jamie Lee Curtis.

The FCX Clarity is a next-generation, zero-emission, hydrogen-powered fuel cell vehicle based on an entirely new Honda V Flow fuel cell platform, and powered by the highly compact, efficient and powerful Honda V Flow fuel cell stack. The latest FCX features tremendous improvements to driving range, power, weight and efficiency and boasts a low-slung, dynamic and sophisticated appearance, previously unachievable in a fuel cell vehicle. The FCX Clarity is a significant landmark as Honda continues building the real-world performance and appeal of the hydrogen-powered fuel cell car.

Honda has begun leasing the FCX Clarity to a limited number of retail consumers in California, with the first vehicles having been delivered in the summer of 2008. In addition some companies and institutions in Japan are being leased the world's first production fuel cell car.  Among those to receive the second generation of Honda's fuel cell car will be the LA-based Spallino family who were the world's first hydrogen family when they began leasing a previous generation FCX in June 2005.