Jazz Hits Half a Million

26/05/2009

The Jazz caused a sensation when it was launched in 2002 with its mix of B-segment size, value and frugality combined with C-segment passenger space and boot capacity. Recently superseded, the 2002 Jazz was hugely popular and demand for the smallest European Honda was maintained right up until the launch of the all-new Jazz late in 2008.

Commenting on beating the 500,000 sales mark, Honda Motor Europe, Senior Vice President, Ken Keir said: "The Jazz really changed things in the B-segment when it arrived in 2002. People are still amazed by just how much space there is inside both for passengers and luggage.

The Jazz introduced unique Honda technologies like the "Magic Seats" and centre fuel tank layout that helped define its immensely flexible interior. The mono-box design hatchback has developed a loyal following across Europe, with a significant percentage of customers having owned more than one example.

The latest Jazz which debuted in Europe last year has taken the qualities that made the first generation a hit and enhanced every single one. Vehicle scrapping schemes across Europe are further raising demand with customers who demand big car practicality and space being seduced by the frugal, low emission Jazz and its 399* litre boot.