Honda Begins European Sales of HondaJet

 

Honda Begins European Sales of HondaJet
Honda Aircraft Company, Inc., today began European sales of the HondaJet advanced light jet at the European Business Aviation Convention & Exhibition (EBACE) by introducing its first customer in the region - F-1 racer and business entrepreneur, Jenson Button.  To provide sales and service support to its customers in Europe, the company announced that it will establish a new European network of three HondaJet-exclusive sales and service centers.

"Europe is one of the world's fastest growing markets for light jets and we have a great number of customers who have contacted us over the past two years about owning a HondaJet," said Michimasa Fujino, Honda Aircraft Company president and CEO.  "We approached the selection of our sales and service partners with great attention to detail.  And I tried to find people with a challenging spirit, who share our passion for this product and our passion to create a new and higher standard for the private jet aircraft ownership experience in Europe."

HondaJet European Sales and Service Network

Advancing its commitment to provide HondaJet customers with class-leading levels of satisfaction in sales and service support for light jets, the company is partnering with three European companies to establish a network of stand-alone, state-of-the-art centers dedicated exclusively to the sales and service of HondaJet.  These new regional facilities are scheduled to begin operation in late 2012 in time for the first European HondaJet deliveries, and will be strategically located in close proximity to customers in the regions surrounding the U.K., Germany and Spain.  

Northern Europe and the United Kingdom: Honda Aircraft Company will partner with TAG Aviation SA to establish HondaJet U.K. & Northern Europe at Farnborough Airport, U.K.  This HondaJet facility will provide sales and service support for HondaJet customers from the United Kingdom, Ireland, Belgium, Netherlands, Luxembourg, Norway, Sweden, Denmark and Finland.

Central Europe: Honda Aircraft Company will partner with Rheinland Air Service GmbH to establish HondaJet Central Europe in Frankfurt, Germany. Central European HondaJet customers from Germany, Austria, Switzerland, Liechtenstein, Czech Republic, Hungary, Poland and Slovakia will be supported by HondaJet Central Europe. 

First HondaJet Customer in Europe - F-1 Racer Jenson Button

Joining Honda at the announcement was F-1 racecar driver Jenson Button, who is forming a new aviation charter business and has placed orders for two HondaJets to support this new business venture.  Button will take first delivery in late 2012. "We are very enthusiastic about the future potential of the flight charter business and the unique capabilities of the HondaJet in helping us achieve a successful launch of this new enterprise," said Button.  "I am especially impressed with the many advanced technologies on HondaJet that provide class-leading performance, efficiency, and agility without sacrificing environmental concerns.  My personal experience with Honda and its dedication to performance, quality and engineering excellence in every detail clearly demonstrates the value in flying HondaJet."

About HondaJet

Honda Aircraft Company, a wholly owned subsidiary of Honda Motor Co., Ltd., began sales of the advanced and innovative HondaJet in October 2006 in the U.S. and has quickly amassed orders for well over 100 aircraft.  HondaJet is Honda's first-ever commercial aircraft and lives up to the company's reputation for dynamic performance together with superior efficiency.  "When I designed the HondaJet, I did not compromise performance and comfort. I did not compromise cost and quality. The concept for HondaJet was to offer both high speed performance and high fuel efficiency with superior comfort," said Fujino.  Offering class-leading performance, fuel efficiency, interior cabin space and cargo capacity, HondaJet offers European business and personal light jet owners and operators a maximum cruise speed of 420KTAS (773 kph / 483 mph) and luxurious accommodations for five passengers and two crew in its executive configuration, including a fully private lavatory.