Honda sponsor a range of initiatives in Ireland, and across the globe, supporting communities and charities as well as sporting events and personalities.

Wings for Life World Run

Honda are proud to be official vehicle sponsor of the Wings for Life World Run. The Irish race for 2015 takes place from Dun Laoghaire and down the scenic east coast into Co. Wicklow. The race takes place this year on May 3rd and participants can sign up now.

This is the secon year in which Honda has been sponsor of the run in Ireland, after a very successful 2014 event which took place around the stunning Ring of Kerry on Sunday May 4th 2014. Ultra marathon athletes joined a host of Irish stars and runners on the start-line, all in aid of spinal cord injury research. A fleet of Honda vehicles provided race support on the day, including in the most important role of all, the moving finish line!

The Irish event was part of a truly global event attracting over 35,000 people in 32 countries across 13 time zones and all four seasons, all running at exactly the same time.

The race had a unique format where there was no traditional finish line, instead the Honda CR-V acted as the moving finish line, pursuing runners along the route. Runners got the chance to run a scenic route starting in Killarney National Park and heading west around the Ring of Kerry towards Killorglin with the CR-V 'Catcher Car' chasing them down one by one which set off 30 minutes after the start, travelling at 15km/h.

The last man standing was Leixlip, Co. Kildare native John O'Regan who managed 49.2 kms in 3 hrs 33 minutes, running from Killarney to the village of Kells, on the Ring of Kerry. The last woman standing in the Irish race was local Alison Kirwan from Killorglin, Co. Kerry who managed a fantastic 30.4 km's in 2hrs 28 mins before being caught by the CR-V Catcher Car which was accelerating in speed by 1km for every hour of the race.

Honda entered a team of runners into the race, including Honda Ambassadors Munster Rugby star JJ Hanrahan and model Alison Canavan. Team Honda joined a host of Irish stars supporting the event including Dublin footballer Bernard Brogan, Galway hurler Joe Canning, Irish Women's Rugby star Siobhan Flemming, Kerry GAA legend and four time All-Ireland medal winner Seamus Moynihan, as well as 2FM's Paddy McKenna & Mark McCabe.

Globally, the run raised over €3m for spinal cord injury research, as 100% of all entry fees for the World Run go directly towards funding cutting edge spinal cord injury research and clinical studies through the work of the Wings For Life Foundation. In Ireland, there are circa 1,700 people who are paralysed as a result of spinal cord injury with 50 new cases every year, and 40% are due to road traffic accidents.

In total, across the 32 countries and races, the participants ran the equivalent of 13 times around the globe. The worldwide winners were Lemawork Ketema of Ethiopia and Elise Selvikvag Molvik of Norway who came in first place in the men’s and women’s races, running 78.58 km and 54.78 km, respectively. But everyone who took part was a winner.

Discover more about the 2015 event, and sign-up to run at www.wingsforlifeworldrun.com

Alison Canavan and Honda

Universal Honda is pleased to partner with international model and presenter Alison Canavan. Alison is best known for her work in Fashion, Film and TV, but more recently has come to prominence for her work in the area of parenting and children through the creation of her ‘0 to Toddler Show’. The programme brings together some of Ireland’s top childcare and parenting experts and parents of young children in an open and collaborative forum focused on early childhood learning and development.

‘I am very pleased to have Honda’s support on this initiative’ said Alison. ‘I am passionate about early childhood learning and development. As I have learnt through my own experience one size does not fit all as every child is unique. The ‘0 to Toddler show’ will give real, tangible and expert advice to parents empowering them to be the best parents they can be. I learn every day from Mums and Dads here in Ireland. I get fantastic tips and this is a great opportunity to share information and learn from each other.’

Alison also commented; 'Honda has a special place in my heart as my late Father Tom was a proud Honda Dealer, so the brand’s reputation for safety and reliability are values I am acutely aware of and are so important to me now that I am a mother with a young son’.

Adrian Cole, Managing Director at Universal Honda commented ‘For many reasons we are delighted to partner with Alison on this exciting initiative. Firstly, the Honda association goes back a long way with the Canavan family and we are pleased that our partnership with Alison rekindles this tradition. Secondly, the Civic has been a very popular family car with Irish buyers for generations and its core strengths of style, reliability and safety are a great fit with the work that Alison does. We are delighted with the events which have take place so far in our Showrooms, and look forward to a mutually beneficial collaboration with Alison and some exciting events in Honda showrooms over the coming year.’

Alison has worked with Honda to develop a series of Ladies Evenings which have taken place in a number of Honda Dealerships nationwide. Themes include Parenting & Children, as well as Beauty, Music, Fashion and much more with talks and demonstrations from leading experts. For details on upcoming events, you can look to the Honda Facebook page www.facebook.com/hondacarsireland

Discover more about Alison Canavan on www.alisoncanavan.com or follow @alicanavan on Twitter


Munster Rugby's J.J Hanrahan and Honda

Munster Rugby Player J.J Hanrahan drives a Honda Civic as part of a sponsorship agreement with McElligotts Honda Centre, Tralee. A Kerry native, J.J. has played rugby with Castleisland RFC, Rockwell College, UL Bohemians and most recently with Munster and the Ireland U20’s.

Since turning professional in 2012, J.J has claimed an array of awards, most recently being named Munster Young Player of the Year 2014. Hanrahan has also been nominated for the IRB Junior Player of the Year Award and the IRUPA Try of the Year Award. J.J recently won the 2013–14 Pro 12 Golden Boot Award.

Find out more about J.J Hanrahan on Twitter, follow @JjHanrahan


Kilkenny GAA Hurler Eoin Larkin and Honda



Universal Honda Ltd., along with Honda Dealers Kilkenny Honda Centre, are pleased to partner with Kilkenny Senior Hurler Eoin Larkin, who is behind the wheel of a new Honda Civic 1.6 i-DTEC Sport as a Honda Brand Ambassador.

Larkin has been a star in the GAA for many years with a long successful hurling career with Kilkenny. A Hurler of the Year Award winner, as well as two-time All-Star Award winner, Larkin has won 6 All-Ireland medals, 7 Leinster medals and 6 National League medals, as well as being Kilkenny team captain in 2012, making him one of the most successful hurlers of his generation.

Commenting on his partnership with Honda, Eoin said, “It’s a real pleasure to have the support of both Honda and Kilkenny Honda Centre. I’m very impressed with my new Civic so far, as it’s a really strong performer, being great to drive yet very easy on fuel.”

Emmet Kavanagh, Marketing Manager at Universal Honda Ltd. commented, “We are delighted to partner with Eoin, and the timing of our agreement is particularly exciting given the recent draw between Kilkenny and Tipperary, in what will surely be remembered as one of the all-time great hurling matches.

Eoin has shown immense talent as an award winning player with an incredible career so far, and we are very proud to now become part of it. We look forward to following him and the rest of the Kilkenny team in what is sure to be another gripping game in the final replay on September 27th.

Find out more about Eoin Larkin on Twitter, follow @11Larky.

Cork GAA Player Brian Hurley and Honda


Universal Honda Ltd. is pleased to announce a partnership with Cork Senior Footballer Brian Hurley who will get behind the wheel of a new Honda Civic 1.6 i-DTEC Sport as a Honda Brand Ambassador.

Hurley is fast becoming one of the rising stars in the GAA, having last year been named as Munster U21 Player of the Year. That same year also saw him join the Cork Senior Football Panel and quickly affirm his place within the team for the 2014 Season.

A native of Union Hall in West Cork, Brian began playing for Castlehaven at just 6 years of age, most recently securing back to back county titles with Castlehaven for the first time last year, while being named Man of the Match in the final. Graduating recently from Carlow IT with an honours degree in Business Marketing, Brian is also the institutions Player of the Year 2014.

Commenting on his partnership with Honda, Brian said “I am delighted to be a Honda Ambassador. I was always brought up associated with Honda cars, as my father and grandfather were Honda Dealers. Now I am lucky enough to be working with Honda myself, and it’s great to be a part of such a distinguished brand.”

Emmet Kavanagh, Marketing Manager at Universal Honda Ltd. commented, “For many reasons, Honda are very proud to partner with Brian. The Honda association goes back a long way with the Hurley family and we are pleased that our partnership with Brian extends this tradition to a third generation.

When it comes to sponsorship we look to work with those who excel in their chosen field, with a clear passion and dedication for what they do. Brian has shown immense talent as an award winning young player, and we are proud to support him at the start of what is sure to be a long and successful senior career. We look forward to following him and the rest of the Cork team throughout this years’ Championship Season and beyond.”

Find out more about Brian Hurley on Twitter, follow @BrianHurley15 or on Instagram @BrianHurley15


Wiggle Honda Women's Pro-Cycling Team

Honda are very pleased to be the title sponsors of Women's Professional Cycling Team, Wiggle Honda, for the 2014 Season, after a successful partnership in 2013. 

Founded in 2012, Wiggle Honda Pro Cycling is the creation of team owner, manager and commonwealth champion cyclist, Rochelle Gilmore. The team features talented cyclists from across Europe and the globe - including championship and Olympic medal winning athletes.

The team's partnership with Honda will see a range of campaigns rolled out across Europe in association with the team in order to provide some really engaging opportunities and experiences for Honda customers in Europe. In addition, a fleet of Honda support vehicles, including Accord, CR-V and Civic Tourer models, will take the road alongside the cyclists as they pedal their way through an action-packed 2014 calendar.

For further information about the Wiggle Honda team, results and upcoming races, visit www.wigglehonda.com

Honda Civic Photo Competition

A Photography Competition was the latest on-line event run through honda.ie and the Honda facebook community The Competition was based on the theme of 'If we never venture into the Unknown, how do we get anywhere New?' This same question was faced by Honda Engineers in developing the New Civic, and so in this instance, the community was asked to post pictures of their Greatest Adventure So Far!

Out of the many entries received, the facebook community were asked to vote for their favourite with the winning photo gaining 1,000euro for the entrant, to be spent on their next great adventure! The winning photo was posted by Tim Lavery from Co. Kerry. His photo was of his son Marcus undertaking his 'greatest adventure so far' when he was allowed to climb to the top of Sliabh Mish near their home for the first time. It was a great story, and the photo a worthy winner!

According to Tim, he plans to use the winnings for a family staycation later in the year. From all at Honda, we would like to extend sincere congratulations to Tim on winning the competition, and we would also like to thank all who entered, voted and participated.

For details of future competitions, you can visit our facebook page on www.facebook.com/hondacarsireland





Honda CR-Z Mondello Track Day

Honda and Mondello Park joined forces to host the Honda CR-Z Fuel Challenge Track Day. The event was the result of a popular Facebook competition where the Facebook community for Honda cars in Ireland was offered the chance to win a place on the Mondello Track Day, where the ultimate winner of the Fuel Challenge competition would be given the keys to a Honda CR-Z Sports Car for a Year. The competition received 1,000s of entries from Honda Fans all over Ireland and a lucky 30 were randomly chosen to attend the Mondello Track Day. On the day, each of the finalists were tasked with completing 2 laps of the Mondello National Circuit using as little fuel as possible. With a time limit of 6 minutes, the winner was the person who achieved the best fuel consumption on the 2 laps. The Fuel Challenge demonstrated the advantages of the CR-Z’s Hybrid powertrain, where in Eco driving mode it is capable of fuel consumptions levels not usually associated with a Sports Car and CO2 levels as low as 117g/km for €200 annual road tax.

Meanwhile, to add a sportier element to the day, the competition was supplemented by 2 additional drives on the Mondello International Circuit. In another Honda CR-Z, the finalists were tutored by Mondello’s Instructors on how to get the best from the CR-Z in Sport mode where the i-VTEC petrol engine is boosted by the electric power of the Hybrid powertrain for a very responsive and sporty drive. In addition, a Honda S2000 was also on hand and finalists were offered the chance to drive as passenger in the vehicle while being shown just what the S2000 can do on the limit for plenty of sideways thrills!

The lucky winner of the day was Limerick man, Ben O’Sullivan, who achieved the lowest fuel consumption on the day, using just 4.9l/100km of petrol on his laps of the track. Ben received the keys to a Honda CR-Z to drive for a Year as his overall prize. Ben was presented with his car at his local Authorised Honda Dealer in Limerick.

To keep up to date on Honda cars in Ireland, and to be the first to hear about future competitions, you can ‘like’ our Facebook page by visiting www.facebook.com/hondacarsireland